¿Qué es hacer clic?
Los anunciantes ofrecen muchos productos y servicios diferentes. Pagan a los afiliados por anunciarlos. Los afiliados transfieren tráfico – visitantes al sitio web del anunciante a través de diferentes materiales promocionales.
Hacer clic es un momento o acción cuando una persona – visitante – hace clic en un banner, enlace de texto o en algún material publicitario. Luego, el visitante es transferido al sitio web del comerciante.
Es posible medir el éxito de una campaña publicitaria por medio de los clics. Aprende más sobre la tasa de clics en nuestro glosario.
Frequently asked questions
¿Qué es una buena tasa de clics?
En la mayoría de las industrias, un CTR superior al 6 % se considera bueno.
¿Cómo puedo calcular la tasa de clics?
La tasa de clics se calcula tomando la cantidad de clics en anuncios y dividiéndola por la cantidad de impresiones de anuncios.
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